client
Snyder's of Hanover
Snyder’s of Hanover: Pretzel Pieces
We wanted flavor-seeking consumers to think of and reach for SOH Pretzel Pieces instead of other highly flavored snacks, like tortilla or potato chips.
Snyder’s of Hanover: America’s Summertime Favorites
PR efforts to support the campaign included targeted sample mailings to food, health and lifestyle bloggers and editors.
Snyder’s of Hanover: National Pretzel Day
GKV launched a mass-sampling campaign across multiple cities to boost brand positioning and encourage consumers to celebrate the holiday with SOH.
Snyder’s of Hanover: National Pretzel Day
We promoted Snyder’s of Hanover as the hard pretzel of choice to celebrate National Pretzel Day.
Snyder’s of Hanover: March Madness
To show just how well Snyder’s of Hanover pretzels deliver bold flavor, GKV helped them launch a massive effort on ESPN.
Snyder’s of Hanover: Discover the Pretzelbilities
An invitation for people to join the brand in discovering all that’s possible with pretzels.
