GKVoice

GKV Recognized as a 2024 Clutch Leader in Advertising Excellence

GKV was recognized as one of the top firms on Clutch for 2024 in the categories of TV, Print, Radio and Out of Home Advertising.

GKVoice

Not All Baby Boomers Are Created Equal

There are two subgroups of baby boomers. The article explains the characteristics that differentiate them and offers ways to tailor marketing so it succeeds with each.

GKVoice

GKV Recognized as Baltimore’s Best Reviewed Advertising Agency

GKV has been recognized by The Manifest as one of Baltimore’s best recommended and reviewed advertising agencies for 2023.

GKVoice Top Agency in Maryland 2021

GKV named one of the top agencies in Maryland by Clutch

GKV was featured by Clutch, the leading B2B reviews and ratings company, for displaying excellence in the advertising field.

GKVoice

Improving Net Promoter Scores

Aligning an organization’s policies, procedures and culture to its brand promise is paramount to creating customer loyalty and future financial success.

GKVoice Multicultural Marketing for Medicare

Multicultural Marketing for Medicare

Are you missing part of your Medicare population? Medicare audiences are increasingly multicultural. Medicare marketing must keep up or be left behind.

Start the conversation today and find out what GKV can do for your brand.

    Baltimore Branding Agencies

    Author

    Garry Raim

    Partner, Executive Vice President

    As one of the managing partners at GKV, Garry now leads Business Development efforts at the agency. Prior to that, Garry helped guide the organization as it transitioned from a traditional agency into a fully, integrated agency able to deliver a full suite of digital services.

    He has more than 30 years of marketing, direct response, and customer relationship management experience, working closely with clients of all sizes in a variety of categories, with a special expertise in marketing health care, insurance and financial products. He has led the development of strategies for GKV clients like the Centers for Medicare & Medicaid Services (CMS), Coventry Health Care, CareFirst BlueCross Blue Shield, Metropolitan Jewish Health System (MJHS), BGE Home, and Molina Healthcare.

    Prior to joining GKV where in 2001, he co-founded GKV Direct, Garry created and managed Raim & Associates, a marketing firm that specialized in direct marketing, marketing consulting, and advertising development.

    Previously, he was Chief Marketing Officer for the consumer division at BlueCross BlueShield of Maryland, where he introduced new direct marketing techniques that helped to build the division from an unprofitable, $80 million lackluster operation to a highly profitable, $200+ million model business unit.

    Garry graduated Magna Cum Laude from the University of Maryland at College Park with a bachelor’s degree in Political Science. He has attended executive management courses at Columbia University and the University of Virginia, Darden Graduate School of Business. He has served as faculty at a number of national insurance and direct marketing conferences and taught at the Purdue University Certified Health Consultant Program.

    Garry is a big fan of Albert Einstein, and although he might not understand Quantum Physics, he feels strongly that Einstein was correct when he defined insanity as doing the same thing over and over again and expecting different results.