FOR BRANDS THAT DON’T FOLLOW THE

GKV helps challenger brands win.

Norms
Rules
Pack
Leader
Recipe
Fads
Masses

FOR BRANDS THAT
DON’T FOLLOW THE

Norms
Rules
Pack
Leader
Formula
Recipe
Fads
Masses

GKV helps challenger brands win.

While tradition labels us an advertising agency, we bring critical thinking, planning and innovative execution to every communications platform. Discover our capabilities.

GKVoice

A collection of insights, thoughts, and ideas on topics shaping today’s marketing landscape.

Time to Zag

Ten health care organizations now hold 67% of individual Medicare Advantage market share. How can local and regional health plans compete and win AEP?

Customer journey mapping makes marketing more effective

Referencing your customer journey map on a regular basis ensures the effectiveness of marketing efforts and informs ongoing optimization, increasing ROI.

Key Trends in 2020 for Home Service Companies

Each year our initial HomePulse survey identifies the key trends home service companies should consider while making decisions during the upcoming year.

Improving Net Promoter Scores

Aligning an organization’s policies, procedures and culture to its brand promise is paramount to creating customer loyalty and future financial success.